Miami, the 16th largest DMA, is a vibrant and multicultural city known for its beaches, nightlife, and Latin American influence.  Once a haven for retirees escaping the cold of the northeast, Miami has become a bustling mecca of nightlife and economic powerhouse.  In 2018, it was listed as the 3^rd richest city in the U.S. and the 3^rd richest globally in purchasing power.  Miami has exploded into a city with international fame and flamboyance and the U.S. base for many international corporations.  Boasting the 3^rd largest skyline in the country; Art Basel, one of the hottest art events in the country; and one of only three Formula One races in the United States, Miami has become a destination for movie stars, fashion icons, sports superstars and advertisers!